Today's printed The New York Times newspaper contains a house advertisement, as it often does, for a three month wall calendar, measuring about one foot by three feet.
That's fine, but was that best use of the space on that page of the Times?
Is this the most creative printed item that the newspaper can offer us? What about a print and electronic calendar offering geared to dates submitted by advertisers, readers and reporters? Send it out in print, once a month with real value added to it?
Where is the imagination?
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